Analyses, index watches and announcements

Always stay informed about new blog posts Sign up for notifications

Cam Newton – Google News Ranking of “NFL´s MVP” and the “sore loser”

Cam Newton, Quarterback for the Carolina Panthers, first was crowned league MVP on 6th of February, one day before the Super Bowl took place. But now NFL´s most valuable player seems to be a sore loser. After the loss to the Denver Broncos on Sunday, he barely answered questions asked by the press. Instead he walked away and hid his head and face beyond a hood. Of course, all of that attracts the Football Fans´ and the press´ attention although Cam Newton finally tried to defend his behavior. We decided to analyze, in what way the Google News Boxes differ depending on the issue. Who could win in Google News Ranking when it was about to report on him being NFL´s MVP? Are there any differences compared to February the 8th, after he behaved in an unfortunate way? As we will see, there are actually slightly differences. wins the News Box for “Cam Newton” on 6th February 2016

In our previous blog entry we already mentioned that 10 million people in US wanted to know more about Cam Newton and googled him on February the 6th, the day he was crowned league MVP. The following chart shows which News Publisher benefited the most, because  it ranked with the keyword “Cam Newton” in the Google News Box. On the upper part of the graph you can see the crawl date and the time. Line 1 shows the News Publishers that hold the first position in the News Box; positions 2 and 3 of the respective News Box for “Cam Newton” follow. wins the Google News Box for the keyword "Cam Newton".

News Boxes for keyword “Cam Newton” after he has been chosen for the most valuable player of the season (East Coast Time).

It is  clear that is the winner of this Google News Box. ESPN ranked in the News Box all day, most of the time on position 1. This News Player was only temporarily pushed off the leading position, e.g. by and between noon and 1 p.m. was pushed to the second position between 3 p.m. and 4 p.m. After 4 p.m., is right in front again until late at night. There was more action on places 2 and 3 over the day. While was almost constantly present in the News Box in the morning, this publisher was not there anymore in the afternoon. was able to establish itself in the News Box for Cam Newton instead.

Google News Box for “Cam Newton” on 8th of February looks slightly different

But how did the Google News Box for “Cam Newton” look like the day after he had lost the Super Bowl? Actually it looked slightly different. still was in the News Box but not that often on the first position as two days before. Especially in the night as well as in the morning of the 8th of February was right in front in the News Box. But as we can see in the following chart, between 8 and 9 a.m. and pushed the site off the first position. and are most of the time on position 1 in the Google News Box.

News Boxes for keyword “Cam Newton” the day after he and his team lost the Super Bowl (East Coast Time).

Between 10 a.m. and half past 12 p.m. won back position 1 in the Google News Box for “Cam Newton” but later on, the site finally was displaced by and The latter stayed on first position for the rest of the day (between 3:30 p.m. and midnight). instead was pushed to position 2 where the site stayed nearly for the rest of the day. Other News Publisher which were in the News Box for “Cam Newton” as well, are – among others –, and