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World Series: Hometown papers rank high in Google Mobile News Box visibility

The Boston Red Sox beat the Los Angeles Dodgers 5-1 to the 2018 World Series title.

In 2018, we are more likely to check for updates to the World Series.

This News Dashboard screenshot shows the most visible publishers in the Mobile News Box for our 2018 World Series keyword cluster.

Here are the most visible publishers in the Mobile News Box for the 2018 World Series.

The World Series ran Tuesday, Oct. 23 thru Friday, Oct. 28th.

The Top 5 publishers at the start of the World Series were:

Yahoo!

CBS Sports

USA Today 12.79 percent 

NESN

ESPN 6.31 percent

By the last game, we saw the trend shift completely. 

An interesting outlier at the end of the series:

Both the hometown newspapers – the Los Angeles Times and Boston.com were among the nationally ranked publishers. 

Yahoo! and Boston are competing for top positions in Yahoo! keeping the lead.

Summary

Overall, the World Series gave boston.com and latimes.com a visibility boost among national and top-ranked publishers, and the top performers were mostly mixed national news and sports verticals.

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World Series 2018 keywords cluster

The keyword cluster around the 2018 World Series in the News Dashboard. The keyword cluster around the 2018 World Series in the News Dashboard.

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